Preconference Seminars:

RFID Journal University

This seminar has been our most popular preconference offering for six years. RFID Journal University is designed to provide those new to radio frequency identification with the foundational knowledge needed to begin understanding how RFID can be applied to solve specific business problems, to choose the right option for a specific application and to select the proper vendors to achieve a successful outcome.

RFID Journal LIVE! Europe preconference seminars provide in-depth information regarding specific aspects of RFID and Electronic Product Code (EPC) technologies. Attendees can choose to participate in one of these sessions prior to the opening of the main conference program. Preconference seminars are available through an Conference + Preconference or Preconference + Exhibit-Only Pass.

November 2, 2010

12:00

Working Lunch: RFID Basics

New to RFID? Here's your opportunity to gain a basic introduction to the fundamentals of the technology. The differences between the various classes of tags will be explained, including active and passive systems, and the need for additional IT systems to build upon RFID in real-world applications will be highlighted. The session will also include a brief overview of the EPCglobal network, the future of ISO standards, ETSI reader regulations and the latest standardization efforts worldwide. Finally, the relationship between different standards in the area of EPC RFID, including the latest EPC Gen 2 standard, will be presented.

Speaker:
Mark Roberti, Founder and Editor, RFID Journal

13:00

The Physics Behind RFID

Obtain a fundamental understanding of RFID hardware. This session will cover the different frequency bands used: LF (125 KHz), HF (13.56 MHz) and UHF (860 to 960 MHz and 2.45 GHz). The instructor will explore the nature of RF fields and radio propagation, including the complex areas of null spots, reflections, polarization and other issues. By explaining many buzzwords common within the RFID community, we will provide delegates with the terminology they need to understand the technology, and to work with systems integrators and other RFID vendors.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab

13:30

Legislation and Standardization

Legislation regarding the use of RFID varies around the world and is subject to almost constant ongoing review. Standards will ensure compliance with legislation, and also guarantee interoperability between RFID systems manufactured by different technology providers. This session will offer an update on the latest developments by legislative and standardization bodies around the world.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab

14:15

Real-World Considerations

The instructor will discuss some of the important practical issues that must be considered when embarking on an RFID deployment. These range from the all-important cost of tags and interrogators to practical approaches to ensuring high operational reliability. Example application areas will be presented, in order to highlight how to apply these insights in the real world.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab

15:00

Refreshment Break

15:15

Live Demo: RFID in the Real World

Theory is nice, but wait until you experience RFID in action and see its potential—as well as the potential challenges you might encounter while deploying the technology. Our live demonstration of a UHF RFID interrogator with a variety of products will highlight many real-world issues that arise when deploying RFID. In addition, the instructor will demonstrate how antenna polarization and the presence of metal and liquids can affect the ability to read a tag on products, as well as various approaches to alleviating this problem.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab

15:45

Building an RFID Business Case

Developing an RFID strategy and business case is the first step in understanding how this technology can develop high performance results. The instructor will present various scenarios for RFID strategy and business-case development, and provide an in-depth look at components and output, including: data gathering and analysis, developing a hypothesis, examining current technical architecture, executing cost-benefit calculations, evaluating opportunities, finding the value and constructing an implementation plan.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab

16:30

Building On RFID With the EPCglobal Network

RFID is only one part of a solution. By itself, it provides the means by which the presence of objects can be automatically detected and information about those objects relayed. Equally important are issues such as the nature of the information to be relayed, how that information is conveyed within an organization and beyond, and how additional information is associated. This session will give a very brief introduction to the EPCglobal Network standards that complement RFID to allow a complete solution to be built.

Speaker:
Mark Roberti, Founder and Editor, RFID Journal

17:15

Preconference Seminar Ends


See Complete Agenda »



RFID Journal LIVE! Europe 2010 is produced by RFID Journal, the World's RFID Authority.

 

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