August 13-14, 2008 • The Fashion Institute of Technology • New York City

Conference Agenda

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August 13, 2008    August 14, 2008   

August 13, 2008

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9:00 amRegistration Opens
10:00 amRFID Journal University
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1:30 pmLeadership Forum (by invitation only)
Speakers:
Rick Bauer, Director of Product Management, RFID,Retail Information Services Group, Avery-Dennison
Dean A. Scarborough, President & CEO, Avery-Dennison
James Stafford, Head of RFID Adoption, Avery Dennison Information & Brand Management Division
4:15 pmGeneral Session:
Welcome
Speakers:
Mary Howell, VP, Industry Relations, AAFA
Mark Roberti, Founder and Editor, RFID Journal LLC
4:30 pmOpening Keynote:
Kaufhof Tracks Items In-Store With Near-Field UHF Tags
Galeria Kaufhof, a division of Metro Group, has outfitted an entire floor of its Essen, Germany, department store with 60 RFID interrogators. A total of more than 200 antennas capture data from EPC Gen 2 UHF transponder in hangtags on more than 30,000 individual articles. The aim is to improve the customer experience and operational efficiencies. Learn the challenges Kaufhof faced, how it overcame them and the results of this groundbreaking deployment.
Speaker:
Uwe Quiede, Project Manager, RFID Bridge Project, Kaufhof Warenhaus AG
5:15 pmGeneral Session:
RFID's Role in Loss Prevention
Can RFID be used as an electronic article surveillance (EAS) tag? How can RFID help identify loss before it happens, and recognize it when it does occur? What is the business case of RFID in loss prevention? In this session, the director of the University of Arkansas' RFID Research Center will discuss how RFID can add value as an EAS tool, as well as share the results of tests comparing RFID-based theft-deterrent applications with traditional EAS technologies.
Speaker:
Bill Hardgrave, Director, RFID Research Center, University of Arkansas
6:00 pmCocktail Reception
7:30 pmReception Ends

August 14, 2008

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7:00 amRegistration Opens; Continental Breakfast
8:30 amGeneral Session:
Welcoming Remarks
Speakers:
Terry L. Hemmelgarn, Group Vice President, Retail Information Services, Avery-Dennison
Mark Roberti, Founder and Editor, RFID Journal LLC
8:45 amGeneral Session:
Apparel Maker Manages Maternity Departments With Smart Displays in Stores
To help it track inventory and sales, Tomorrow's Mother is rolling out RFID-enabled fixtures to department stores in the United States and Canada. The company will supply tagged garments to the stores and use the smart-shelf technology solution to manage its maternity departments in 384 stores across the United States and Canada. Learn where the company has seen early benefits and the challenges it needed to overcome to make the system work.
Speaker:
Al Dittrich, President and CEO, Retail Associates, LLC
Takeaways:
• Benefits of using RFID to track apparel shipments
• Insights into the challenge of tagging at the point of manufacture
9:30 amGeneral Session:
The Issues that Face Retailers Adopting RFID
Retailers interested in using RFID to improve their store operations face a variety of issues, including how to get management buy-in, turn RFID data into useful information, train store associates and ensure that all tags are read consistently, as well as how the industry will handle serialization of tags when the technology moves beyond the pilot stage. In this session, three thought leaders will discuss these and other critical issues.
Moderator:
Mark Roberti, Founder and Editor, RFID Journal LLC
Panelists:
Anthony D'Onofrio, Vice President of Marketing and Global Sales Channel Support, Tyco/Sensormatic
Andreas Schneider, Managing Partner, GCS Consulting and Founder, fashionGroup RFID
James Stafford, Head of RFID Adoption, Avery Dennison Information & Brand Management Division
Joe White, Vice President of RFID Business Development & Marketing, Motorola
Takeaways:
• Insights into the challenges facing all sectors of the apparel and footwear industry
• Understanding how to overcome obstacles to RFID adoption
10:15 amRefreshment Break / Visit Exhibits
10:45 amGeneral Session:
Global RFID Supply Chain—From Source to POS
Learn how a top European retailer made the move from source tagging to source management. What were the key benefits in warehouse operation? How was inventory visibility managed on the shop floor? How did the company define KPI, and what were its results?
Speaker:
Torsten Strauch, European Sales Director of RFID, Checkpoint Systems
11:30 amGeneral Session:
Karstadt–Improving Sales Floor Processes by Using RFID
The Karstadt Warenhaus chain of premier German department stores has successfully deployed an item-level RFID system for apparel inventory management. At its 30,000-square-meter (323,000-square-foot) Düsseldorf store, small RFID tags were successfully attached to 50,000 men’s jeans, sweaters and shirts from six suppliers at its hub. Learn how store management can determine, in real time, where each apparel item is located, and which styles and sizes are selling best.
Speaker:
Helmut Weinekötter, Director of Processes and Logistics, Karstadt Warenhaus
Takeaways:
• How to employ RFID to improve overall store efficiency while enhancing the customer experience through complete stock visibility
• How to track individual clothing items from receiving to the point of sale, and how to ensure customer privacy
12:15 pmLunch / Visit Exhibits
2:15 pmGeneral Session:
Mojix Showcases New Visibility
Mojix will demonstrate the ability of the Mojix STAR System to provide complete visibility to tagged items across an entire retail floor improving efficiency and effectiveness of all business processes.
Speaker:
Shawn Manesh, Senior Vice President Operations, Mojix
2:30 pmGeneral Session:
Fashion Designer Benefits from Tagging Apparel Items
The NP Collection, a maker of women's clothing has deployed RFID to increase the speed and accuracy of its shipments. The company has installed the technology at its distribution center and six stores. Learn how RFID is delivering real benefits and reducing lead times.
Speaker:
Markus Rosendahl, Business Development Director, NP Collection & CEO, Rosendahl Digital Networks Oy
Takeaways:
• How to use RFID to increase the speed and accuracy of shipments
• How to choose the proper technology for tagging unique apparel items
3:15 pmGeneral Session:
The Keys to Achieving Benefits from RFID Today
Where are the real benefits of employing RFID to track apparel, footwear and accessories? Do retailers achieve the savings while suppliers pick up the cost of tagging individual items? When will tag cost fall to a point where all apparel items can be tagged profitably? Can privacy and other issues be overcome, or will they inhibit adoption? What role do standards play, and will retailers and apparel, footwear and accessory companies agree on a standard? Our panel of experts will address these and many other questions during this interactive session with the audience.
Moderator:
Mark Roberti, Founder and Editor, RFID Journal LLC
Panelists:
Patrick Javick, Director, Industry Development, EPCglobal North America
Marshall Kay, Founder, RFID Sherpas LLC
Götz Pfeifferling, CIO, Lemmi Fashion
Takeaways:
• An understanding of where RFID can benefit the apparel and footwear industry
• Insights into how the technology is evolving, and the standards available to facilitate collaboration
4:00 pmGeneral Session:
How RFID Helps Italian Brand Names
More than twelve major Italian fashion companies, including Dolce & Gabbana Industria, IMAX and Trussardi, have teamed with the RFID Lab at the University of Parma to determine how RFID can streamline their business processes— both in the supply chain and in stores—reduce counterfeiting and give their products valued-added features. In this session, you will learn about the research roadmap of the fashion industry, the projects underway and a unique RFID fashion store initiative. You will also learn how RFID is delivering ROI for a top Italian brand accessories manufacturer and the first results of a full-scale deployment to automate knitwear shipments and receiving.
Speaker:
Roberto Montanari, Professor of Industrial Plants, University of Parma
Takeaways:
• Insights into how RFID will benefit fashion brand owners
• How RFID-driven process change will cut costs and improve efficiencies for fashion companies
4:45 pmClosing Remarks
Speakers:
Mary Howell, VP, Industry Relations, AAFA
Mark Roberti, Founder and Editor, RFID Journal LLC


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