Aug. 12-13, 2009 • The Fashion Institute of Technology • New York City

PRECONFERENCE SEMINAR
RFID Journal University

This seminar, RFID Journal’s most popular preconference offering, is open to professionals across all industries and is designed to provide those new to radio frequency identification with the foundational knowledge needed to begin understanding how RFID can be applied to solve specific business problems, to choose the right option for a specific application and to select the right vendors to achieve a successful outcome.

If you would like to attend the RFID Journal University seminar, choose either the Full Conference Pass or the Preconference + Exhibit-Only Pass.

August 12, 2009

10:00 AMRFID Basics

New to RFID? This optional session is open to all preconference seminar attendees looking to gain a basic understanding of the fundamentals of RFID. The presenter will explain the differences between the various types of tags, including active and passive systems, and their role in applications in the retail, apparel, footwear and accessories industries. You will gain a broad understanding of system components and the need for IT applications that can use the data RFID systems provide to drive business benefits. You will also gain a broad understanding of EPCglobal networking standards, the role of ISO standards.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab
11:00 AMThe Physics Behind RFID

Obtain a fundamental understanding of RFID hardware. The presenter e will cover the different frequency bands used: low frequency (LF—125 KHz); high frequency (HF—13.56 MHz); and ultrahigh frequency (UHF—860 to 960 MHz and 2.45 GHz) and discuss the pros and cons of each in various retail and apparel applications. The instructor will explore the nature of RF fields and radio propagation, including the complex areas of null spots, reflections, polarization and other issues that can impact the reliability of an RFID system. By defining many buzzwords common within the RFID community, we will give delegates the terminology necessary to understand the technology, and to work with systems integrators and other RFID vendors.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab
11:45 AMLegislation and Standardization

Legislation regarding the use of RFID varies around the world and is subject to almost constant ongoing review. Standards will ensure compliance with legislation, while also guaranteeing interoperability between RFID systems manufactured by different technology providers. This session will provide an update on the latest developments by legislative and standardization bodies around the world and discuss privacy legislation pending in some states in the US.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab
12:30 PMLunch
1:45 PMLive Demonstration: RFID in the Real World

Theory is nice, but wait until you experience RFID in action and see its potential—as well as the potential challenges you might encounter while deploying the technology. Our live demo of a UHF RFID interrogator with a variety of products will highlight many real-world issues that arise when deploying RFID. We will demonstrate how antenna polarization and the presence of metal and liquids affect the ability to read a tag on a product, and we will also explore various approaches to alleviating problems reading tags on such products.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab
2:15 PMReal-World Considerations

The instructor will discuss several important practical issues that must be considered when embarking on an RFID deployment. These range from the all-important cost of tags and interrogators to practical approaches to ensuring high operational reliability. Some example application areas will be presented to highlight how to apply these insights in the real world.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab
3:00 PMRefreshment Break
3:15 PMBuilding an RFID Business Case

Developing an RFID strategy and business case is the first step toward understanding how this technology can deliver high-performance results for retailers and apparel and footwear manufacturers. The presenter explore various scenarios for RFID strategy and business-case development, while providing an in-depth look at the components and output, including data gathering and analysis, developing a hypothesis, examining current technical architecture, executing cost-benefit calculations, evaluating the opportunities and finding the value, and constructing an implementation plan.

Speaker:
Pankaj Sood, Founder, McMaster RFID Applications Lab

See Complete Agenda »

RFID Journal — RFID in Fashion is produced by RFID Journal, in partnership with the American Apparel & Footwear Association.



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