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RFID Legal Preconference Seminar
Governments at all levels are looking at the potential impact of radio frequency identification on their operations and on society. The actions taken by government agencies could have an impact on the way RFID is used.
The legal preconference seminar, produced in partnership with McKenna Long & Aldridge, LLP, is designed to educate corporate counsel and business leaders about the potential legal ramifications of their adoption of RFID technology as well as the potential impact government adoption and legislation of RFID technologies. successfully.
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In partnership with
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| September 26 |
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| 12:00 pm |
Pre-conference seminars open / working lunch
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| 12:00 pm |
General Session: RFID Basics
Regardless of which preconfernece seminar you sign up for, if you are new to radio frequency identification, you can attend this introductory session, which will familiarize you with the fundamentals of RFID. The differences between the various classes of tags will be explained, including active and passive systems. The need for additional IT systems to build upon RFID in real-world applications will be highlighted. The session also includes a very brief overview of the EPCglobal Network, ISO standards, ETSI reader regulations in Europe and the latest standardization efforts worldwide. Finally, the relationship between different standards in the area of RFID and EPC, including the latest EPC generation 2 standard, will be presented.
Speaker:
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| 12:45 pm |
Break |
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| 1:00 pm |
Privacy and Data Security
Privacy advocates have attacked RFID as posing a threat to consumer privacy, and policy makers have been responding. Several states have introduced legislation, and the federal government is contemplating comprehensive electronic privacy and data security legislation that would allow lawsuits against companies that failed to adequately protect certain kinds of data. Even if you are not using RFID to collect and store data, a poorly written statute affecting RFID use can impact your business or your RFID suppliers.
Panelists:
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Kathleen Carroll, Director of Government Relations, HID Global
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Jim Harper, Director of Information Policy Studies, The Cato Institute;
Member, Data Privacy and Integrity Advisory Committee,
Department of Homeland Security
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Sandy Hughes, Chief Privacy Officer, Procter & Gamble
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Moderator:
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Dan Caprio, President, Progress & Freedom Foundation;
Former Acting Assistant Secretary for Technology Policy
and Chief Privacy Officer, Department of Commerce
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Takeaways:
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Learn what potential state and federal regulations of RFID mean for your business |
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Attain insight into the precautions retailers, distributors and other end users need to take to protect their company from data security lawsuits |
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Gain an understanding of how RFID technology providers and end users help shape and influence lawmakers' decisions |
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| 2:15 pm |
The Impact of Government RFID Mandates
The Department of Defense wants all suppliers to use RFID tags to track shipments. Florida and California are requiring electronic pedigrees to reduce drug counterfeiting. Other states and the FDA might follow suit. The Centers for Disease Control are contemplating using RFID as a tool to manage their strategic stockpiles of bio-defense and pandemic flu drugs. Government mandates could fuel adoption—or turn potential future allies of RFID into vocal and political opponents. And inconsistent or incompatible mandates imposed upon the same company or industry from different government agencies could create confusion, increase cost and add unnecessary complexity.
Panelists:
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David Golden, Director of Commercial Lines, Property Casualty
Insurers Association of America
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Andrew Malay, Vice President, SAP Public Services, SAP
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Rick Raber, Project Manager, Northern Apex
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David Richards, Director, Business Operations, Cubixx Project,
ASD Healthcare
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Mark Wheat, Chief of Staff, Congressman Mark Souder
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Moderator:
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Doug Farry, Managing Director, McKenna Long & Aldridge LLP
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Takeaways:
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Learn what government mandates are currently being contemplated, and who might be affected by them |
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Insights into how RFID providers and end users can influence how governments decide to use or not use RFID |
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An understanding of alternatives to mandates that could bring technology providers and end users together to create mutually beneficial outcomes |
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| 3:10 pm |
Refreshment break
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| 3:25 pm |
Pending State and Federal Legislation and Regulation
At least 19 states have pending legislation limiting, restricting, regulating or mandating the use of RFID. Several federal bills have been introduced either directly or indirectly affecting RFID use—from legislation requiring RFID tags on pharmaceuticals to legislation increasing legal liability for companies that collect, store and manage certain kinds of data. As the RFID industry wrestles with patent disputes, the Patent and Trademark Office is changing how patents are filed and disputes are resolved—and Congress is proposing the most sweeping changes in U.S. patent law in 50 years. This session explains how these government activities could have an impact on RFID adoption and the way companies are able to use the technology.
Panelists:
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Bartlett Cleland, Director of the Center for Technology Freedom,
The Institute for Policy Innovation
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Matt Hussey, Director, Telecommunications & Information Technology
Task Force, American Legislative Exchange Council
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Tom Karygiannis, National Institutes for Standards and Technology
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Mark Powell, Director, Technology Center 2600, U.S. Patent &
Trademark Office
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Jason Roe, Chief of Staff, Congressman Tom Feeney of Florida
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Moderator:
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Rel Ambrozy, Partner, McKenna Long & Aldridge LLP
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Takeaways:
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Learn what state and federal lawmakers are doing and what it means for your company |
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Insights into how RFID users and technology providers can learn from the mistakes of other industries and technologies |
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An understanding of how public perception of RFID affects the political reaction to the technology and what risks and opportunities that generates for your business |
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Opportunities for influencing government policy for the good of consumers and businesses |
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| 4:30 pm |
Spectrum Allocation and International Standards
Different countries around the world have assigned different parts of the UHF spectrum and different interference standards for RFID use, which increases the cost of RFID products and adds to the complexity of global deployments. In the U.S., spectrum allocation could change. The Bush administration is developing broad, comprehensive policies designed to better manage and allocate limited spectrum for an increasing number of competing priorities including WiFi, WiMax and RFID. Since different spectrum bandwidths allow for different kinds of RFID applications, the outcome of these debates and discussions may very well impact where RFID systems can operate and under what rules and conditions. Changes in domestic and international spectrum allocations and standards could have a big impact on RFID technology providers and end users.
Panelists:
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Nick Evans, VP & General Manager, Worldwide Enterprise
Security, Unisys
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Fraser Jennings, VP, Standards & Regulatory Activities,
Savi Technologies
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Wayne Paugh, Senior Advisor to the U.S. Coordinator
for International Intellectual Property Enforcement,
U.S. Department of Commerce
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Rodney Tanner, Principal, PRTM
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Moderator:
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Doug Farry, Managing Director, McKenna Long & Aldridge LLP
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Takeaways:
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Learn what the U.S. Congress is contemplating about spectrum use, including allocation and harmonization |
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Insights into what the benefits of international spectrum harmonization will be |
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An understanding of what the prospects are for international spectrum harmonization, and its potential impact on businesses |
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| 5:15 pm |
Legal Preconference Seminar concludes
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RFID Journal Industry Summits are produced by RFID Journal, the World's RFID Authority.
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