RFID will have a broad impact across many industries and many job functions. It's not enough to simply deploy the technology in your supply chain. You need to look at the areas across the enterprise where it can cut costs and improve efficiencies. Here are just some of the groups who will benefit from the in-depth content RFID Journal LIVE! provides:

• Business executives who are responsible for how goods are made, distributed and sold.



• Business executives and engineers charged with evaluating, deploying and integrating RFID-based systems.



• Technology executives charged with developing the IT infrastructure that will turn RFID data into information that provides business value.



• Executives responsible for packaging, marketing or security.



• Anyone who wants to join the growing RFID community of users, vendors and thought leaders.