RFID Journal LIVE! 2008 | | RFID in the Auto Industry - Passive RFID, Active RFID 
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PRECONFERENCE SEMINAR

RFID in the Auto Industry

This preconference seminar is aimed at auto manufacturers and the aftermarket. It will show how these companies can use both passive and active (battery-powered) RFID systems to improve production, reduce defects and enhance supply chain efficiencies, creating value across the global automotive supply chain.

RFID Journal LIVE! preconference seminars provide in-depth information on specific aspects of EPC and RFID technologies. Attendees can choose to participate in one of these sessions prior to the opening of the main conference program. Preconference seminars are available through either the Full Conference Pass or Preconference + Exhibit-Only Pass.







April 16, 2008

11:00 am—Preconference
How Ford Thinks RFID Can Improve the Automotive Industry
U.S. car manufacturer Ford has decided to move forward with its RFID deployments for supply-chain and consumer use. This session will provide a strategic view of RFID in the automotive industry, including how it impacts overall IT architecture and why Ford decided to move forward with the technology.
Speaker:
Rajiv Sinha, Technology Manager, Ford Motor
11:45 am—Preconference
Car Dealership Uses RFID to Increase Sales
Bob Lewis Automotive, a car retailer in California, began utilizing an RFID key-tracking system for vehicles on the sales lot to allow salespeople quicker access, as well as monitor the activity of salespeople and cars each day. The 125-vehicle implementation provided the dealership higher visibility into its inventory movement, while also increasing sales by 10 percent. Hear about the challenges the dealership encountered with the deployment, and how it overcame them.
Speaker:
Dennis McGinn, CEO, Performance Analytics
1:45 pm—Preconference
The Value of Tagging Tires
Michelin has pioneered the development of an RFID transponder that can be embedded in tires during the manufacturing process. In this session, you will learn about the hallenges of tagging tires, issues surrounding identifying a single tire from among a group, as well as the benefits that can be achieved from tracking tires.
Speaker:
Patrick F. King, Global Electronics Strategist, Michelin
2:30 pm—Preconference
Honda Transforms Production with RFID
Honda has deployed an RFID system at its plant in Atessa, Italy, to monitor the traceability of critical components, work-in-process and inventory replenishment. By replacing its paper-based component-tracking system with an RFID solution, it has reduced errors and improved production efficiency. Learn how the new solution was deployed, and how it improves Honda’s ability to provide suppliers with information about which parts are in stock, as well as quickly order new materials when inventory levels are low.
Speaker:
Angelo Coletta, RFID Project Leader, Parts Supply & Warehouse Manager, Honda Italia
3:30 pm—Preconference
An Update on Auto Industry RFID Standards
The Auto Industry Action Group (AIAG) has been working for several years to develop standards for using RFID technology within the auto industry supply chain. In this session, you will hear the latest updates on efforts to agree on both active and passive RFID standards.
Speaker:
Morris Brown, Program Manager, Material Management, AIAG

April 17, 2008

Improving Airline Customer Service With RFID for Baggage Tracking
      Sponsored by: Alien Technology
Building an Intelligent Supply Chain Through Discovery Services
      Sponsored by: Afilias Limited
Examining Several Leading Manufacturing Case Studies
      Sponsored by: OATSystems
Case Study: Top Global Retailers Are Evolving to RFID
      Sponsored by: Checkpoint Systems
UHF Gen 2 for Item-Level Tagging of Retail Apparel
      Sponsored by: Impinj, Inc.
Case Studies: Improving Production Shipping and Receiving Processes With RFID
      Sponsored by: Blue Vector Systems
How Global Telematics Technologies Combined With Active RFID Deliver an ROI in Track and Trace
      Sponsored by: Wavetrend
3:00 pm—Preconference
An Update on Auto Industry RFID Standards
The Auto Industry Action Group (AIAG) has been working for several years to develop standards for using RFID technology within the auto industry supply chain. In this session, you will hear the latest updates on efforts to agree on both active and passive RFID standards.
Speaker:
Morris Brown, Program Manager, Material Management, AIAG

April 18, 2008

How RFID-Enabled Applications Are Setting a New Bar for Operational Efficiencies
      Sponsored by: Xterprise
Mojix STAR System: Field Trial Results and New Possibilities for RFID
      Sponsored by: Mojix
Managing and Deploying Assets in Large-Scale Construction Projects
      Sponsored by: IDENTEC SOLUTIONS AG
Enabling RFID Mass Adoption Through the Microsoft BizTalk RFID Platform
      Sponsored by: Microsoft Corp.
How HP Gained Supply Chain Visibility Internally--and for Its Customers
      Sponsored by: Hewlett-Packard Co. (HP)
How to Use RFID as an Anti-Counterfeiting Measure
      Sponsored by: Alien Technology
How End Users Capture Value from RFID
      Sponsored by: NXP Semiconductors
Leveraging RFID Sensors and Printed Electronics in Pharmaceutical Packaging and Cold Chain Logistics
      Sponsored by: Information Mediary Corp.



RFID Journal LIVE! 2008 is produced by RFID Journal, the World's RFID Authority.

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