Chuck Lasley
Director of Merchandising and Supply Chain Applications, Dillard's

Chuck Lasley has been with Dillard's Information Systems Department for 16 years. In addition to his duties as director of merchandising and supply chain applications, he is spearheading Dillard's RFID research and pilot projects. Chuck has been a guest speaker at the University of Arkansas, lecturing on such topics as project analysis and design, and item-level RFID tagging. He was also a guest speaker at the American Apparel & Footwear Association IS/SLSC joint committee meeting, as well as the EPCglobal Apparel Fashion and Footwear Joint Action Group meeting, held in conjunction with RFID Journal LIVE! 2008. Chuck is a member of the VICS/AAFA RFID Item Level Committee, the University of Arkansas RFID Advisory Board and the Arkansas State University—Beebe Computer Systems and Network Technology Advisory Board.