LIVE! 2009 Presentations

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Preconference Seminars — Monday, Apr. 27, 2009

RFID Journal University
10:30 AM – General Session: RFID Basics – Mark Roberti • RFID Journal
11:30 AM | 2:30 PM | 3:30 PM – The Physics Behind RFID | Real-World Considerations | Building an RFID Business Case – Pankaj Sood • McMaster RFID Applications Lab
12:15 PM – Legislation and Standardization – Mark Roberti • RFID Journal
1:45 PM   – Live Demo: RFID in the Real World – Kevin Donahue, Pankaj Sood • McMaster RFID Applications Lab

RFID in Health Care
12:15 AM – Using RFID to Optimize Medical Device Inventories at St Elizabeth Medical Center – Halsey Bagg • St. Elizabeth Medical Center
1:45 PM   – Tallahassee Memorial HeathCare Tracks Assets – Jay Adams • Tallahassee Memorial Healthcare

RFID in the Food Chain
11:30 AM – Protecting the Food Chain With Electronic Traceability – Geir Kuvas • Norwegian Department of Agriculture
12:15 PM – Lessons Learned From RFID Case Studies: Using RFID Applications to Manage Perishable Products – Jean-Pierre Emond • University of Florida
1:45 PM   – Using RFID to Track Food from Farm to Fork – Geir Vevle • Matiq
3:30 PM   – Using RFID to Identify and Track Livestock – Larry Pietrowski • Costa View Farms

RFID for IT Professionals
1:45 PM   – How to Cut Costs by Deploying RFID to Track IT Assets – Hal Lavender • Cognizant Technology Solutions
2:30 PM   – Is RFID Security a Cause for Concern? – Lukas Grunwald • NeoCatena Networks Inc. | Michael McCartney • QLM Consulting
3:30 PM   – Using EPCIS Data Sharing for Full Supply Chain Visibility – Ken Traub • GS1 EPCglobal US

RFID in Government
11:30 AM – FEMA Case Study: Managing Assets With RFID – Allen Bennett • Entigral Systems | Doug Frost • PaRR Inspections
12:15 PM – Netherlands Forensic Institute Turns to RFID to Track Crime-Scene Evidence – Andro Vos • Netherlands Forensic Institute [ Download Video ]
2:30 PM   – Florida Uses RFID to Guard Against Chemical Leaks – Moderator: Fan Ren • University of Florida
Panelists: John Painter • State of Florida | Steve Pearton • University of Florida

RFID in Packaging and Labeling
11:30 AM – The Size of the RFID Market for Packaging and Label Converters – Andrew Nathanson • VDC Research Group, Inc.
12:15 PM  – Overcoming Symmetry Challenges in RFID Packaging – Robb Clarke • Michigan State University
1:45 PM   – RFID-Enabled Packaging Products – Bill English • Packaging Consultants
3:30 PM   – The RFID Label- and Package-Making Process – Max Golter • bielomatik

RFID in Warehouse and Inventory Management
To access presentations from the Warehouse and Inventory Management preconference, please e-mail apalermo@rfidacademia.com.

Co-Located Event: RFID in Aerospace Workshop
11:30 AM – Introductions and Context – Jim DelRossi • ADR Advisors, Inc.
11:50 AM – The Value of RFID to the Aerospace Industry – Susan Jordan • Boeing
1:45 PM   – Navigating an RFID Implementation Project – Jim DelRossi • ADR Advisors, Inc. | Susan Jordan • Boeing
2:25 PM   – Test Lab Overview – Andy Brown • Sun Microsystems
3:30 PM   – RFID Commercialization for Aerospace and Defense-Progress and Future Outlook – Kenneth Porad • Boeing

Day 1 — Tuesday, Apr. 28, 2009

General Sessions
9:30 AM   – Positioning Your Company for Success in Tough Economic Times – Jerry McNerney • Motorola
10:15 AM – Building a Smarter Planet – Martin Wildberger • IBM [ Download Video ]

Sponsored Sessions – 12:20 PM
Learn How to Achieve ROI in Retail Apparel With UHF RFID
Sponsored by Alien Technology

NXP's RFID Solutions: Securing Your Data and Assets
Sponsored by NXP Semiconductors

Leveraging RFID as a Recovery Strategy
Sponsored by Xterprise

"Unclonable" RFIDs - Elevating Trust in RFIDs to a New Level
Sponsored by Verayo

Achieving Product Traceability: From Manufacturing Through Distribution to Product in the Hands of End Customers
Sponsored by SAP

Boeing's RFID Program
Sponsored by RFID Global Solution, Inc.

Learn How Cephalon Is Leveraging RFID to Enhance Shipping Accuracy and Container Traceability
Sponsored by OATSystems

How to Deploy RFID
11:30 AM – How to Track Files With RFID – Bill Cryan • Madison Abstract
3:50 PM   – How to Tag IT Assets in the Data Center – William Conroy • Bank of America

Executive Strategy
11:30 AM – Real-World RFID for Supply-Chain Optimization at Monsanto – William Schulz • Monsanto
3:50 PM   – McKesson's Evolving View of RFID and EPC - A Strategy for the Future – Ron Bone • McKesson

EPC Standards and Benefits
3:00 PM   – EPC in the Hot Seat – Moderator: Mark Roberti • RFID Journal
Panelists: Chris Adcock • GS1 EPCglobal US | John Seaner • EPCglobal US | Art Smith • EPCglobal Canada
3:50 PM   – Readiness Assessment and EPC Adoption Roadmap – Sue Hutchinson • EPCglobal US

Aerospace/Defense
11:30 AM – Tracking Assets on the Launch Pad – Philip Lintereur • Boeing

Manufacturing
11:30 AM – Nuclear Power Plants Find Safety in RFID – Wm. Keith Hodnett • Southern Company
3:00 PM   – How John Deere Controls Quality and Streamlines Production With RFID – Jeffrey Knutsen • Deere & Company

Retail/Consumer Packaged Goods
11:30 AM – American Apparel Stocks Up on RFID to Stay Competitive – Zander Livingston • American Apparel
3:00 PM   – SentrySafe Locks in Savings With RFID – David Lewis • SentrySafe
3:50 PM   – Is Automated Checkout RFID's Killer App? – Mark Roberti • RFID Journal

Supply Chain/Logistics
11:30 AM – Kimberly-Clark Reduces Yard-Management Costs – Scott Buss • Kimberly-Clark
3:00 PM   – How RFID Delivers Shipping Accuracy and Cost Savings – Dave Johnson • DePuy, a division of Johnson & Johnson [ Download: Video 1 | Video 2 | Video 3 ]
3:50 PM   – How UCSD Medical Center Achieved an ROI With an Active RFID Real-Time Location System – Scott Sullivan • University of California, San Diego Medical Center

Pharmaceutical
11:30 AM – RFID and Pharmaceutical E-Pedigrees: 2009 Regulatory Compliance Update – Virginia Herold • California Board of Pharmacy
3:00 PM   – Purdue Pharma Combats Counterfeiting and Diversion with RFID – Harry Ramsey • Purdue Pharma
3:50 PM   – The Benefits of Using RFID to Monitor the Temperature of Drugs – David Ulrich • Abbott

Day 2 — Wednesday, Apr. 29, 2009

General Sessions
10:00 AM – Boeing Leverages RFID to Improve Supply Chains – Charles Fletcher • Boeing

Award Winners – 3rd Annual RFID Journal Award Winners
9:00 AM
• Best in Show: ODIN technologies
• Best RFID Implementation: Charles Vögele Group
• Best Use of RFID in a Product or Service: Vail Resorts
• Most Innovative Use of RFID: FOCUS Magazine

Sponsored Sessions – 12:00 PM

From Factory to Front Door-Closing the Asset Visibility Gap
Sponsored by ODIN technologies

RFID Technology in the Supply Chain: Tomorrow's Supply Chain Technology Today
Sponsored by iGPS (Intelligent Global Pooling Systems)

What You Don't Know About RFID Might Be Hurting Your Business
Sponsored by Motorola

Perishables Traceability: Critical for Today's Supply Chains
Sponsored by IBM

Oil & Gas RFID Solution Group: Overview of World RFID Deployments in Oil and Gas
Sponsored by Oil & Gas RFID Solution Group Consortium

How to Deploy RFID
1:40 PM   – How to Leverage RFID for Temperature-Controlled 3PL Services – John Walker • H&M Bay
2:30 PM   – How to Choose the Right UHF RFID Reader – Justin Patton • University of Arkansas
3:20 PM   – Cleaning Up With RFID – Wesley MacAllister • Cascade Engineering | Eric Tremblay • Labrie Environmental Group

Executive Strategy
1:40 PM   – Evaluating Real-Time Location Systems and Creating Success Criteria From a Technical Standpoint – Ray Lowe • Providence Health Care Systems
2:30 PM   – Achieving Short-Term ROI and Long-Term Efficiencies – Moderator: Simon Ellis • IDC
Panelists: Jamshed H. Dubash • XIO Strategies | Michael Liard • ABI Research | Ray Lowe • Providence Health Care Systems | Puneet Sawhney • CHEP
3:20 PM   – How to Calculate RFID's Real ROl – Toby Rush • Rush Tracking Systems [ Download Worksheet ]

EPC Standards and Benefits
1:40 PM   – Using EPC and GS1 Identifiers to Drive Business Value – Michele Southall • EPCglobal US
2:30 PM   – Driving Benefits From EPC Data Using EPCIS – Sue Hutchinson • EPCglobal US | Robert J. Mytkowicz • Procter & Gamble | Ken Traub • GS1 EPCglobal US
3:20 PM   – Understanding and Meeting Customer Tagging Requirements – Michele Southall • EPCglobal US

Aerospace/Defense
2:30 PM   – Asset Management in the U.S. Air Force: Using RFID in the Global Supply Chain – Mark Reboulet • United States Air Force
3:20 PM   – Implementing RFID Within the Military Health System – Garry D. Duvall • US Army

Manufacturing
1:40 PM   – Kimberly-Clark Uses RFID to Improve Shipping Accuracy at Manufacturing Plants – Matthew Hudgins • Kimberly-Clark
2:30 PM   – The Benefits of Tracking Incoming Inventory With RFID – Gokhan Sarpkaya • Continental Automotive Systems US, Inc.
3:20 PM   – Using RFID to Overcome Rugged Conditions – Dr. Fabrice Roudet • Schneider Electric

Retail/Consumer Packaged Goods
2:30 PM   – Using RFID to Become Compliant and Improve the Supply Chain – Paul Arguin, John Mayorek • CONAIR/USAID
3:20 PM   – Tracking and Tracing Products From Manufacturer to Customer: The Results of a Successful European RFID Project – Antonio Rizzi • University of Parma

Supply Chain/Logistics
1:40 PM   – Monitoring and Authenticating High-Value Goods – Liz Churchill • eProvenance
2:30 PM   – The Next Phase of AIT-enabled Distribution at the DLA – Mark Lieberman • U.S. Defense Logistics Agency
3:20 PM   – Setting Standards for RFID in the Worldwide Supply Chain – Naotaka Ishizawa • NYK Line

Pharmaceutical
1:40 PM   – The Case for RFID: A Pharmaceutical Manufacturer's Perspective – Brian Brown • Cephalon
2:30 PM   – Leveraging RFID to Generate Electronic Pedigrees for Drugs – Ron Hoelzer • H.D. Smith