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RFID Journal Webinars

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Why Now Is the Right Time for NFC Smart Packaging: Introducing OpenSense Technology from Thinfilm
Speakers: Mark Roberti, Founder and Editor, RFID Journal; Matthew Bright, Director, Product and Technical Marketing, Thin Film Electronics ASA; Andy Hobsbawm, Founder and Chief Marketing Officer, EVRYTHNG

During this webinar, Thinfilm, together with UK-based IoT cloud software partner EVRYTHNG, will share how OpenSense NFC sensor tags allow brand marketers to send targeted promotional offers and exclusive content to consumers who read the tags via their smartphones at retail or after purchase.

What will attendees gain by participating

An understanding of the key benefits and applications for Thinfilm OpenSense

Insights on the competitive advantages of OpenSense technology over RFID and other wireless tags

Knowledge of how manufacturers can protect their products from counterfeiting, and how to engage consumers at pre- and post-purchase using their smartphones

ARCHIVED WEBINARS
Yes! RFID Can Be Simple, Uncomplicated and Affordable
That’s exactly what a small retailer, a large manufacturer, and a national laboratory experienced. Register to attend this frank discussion about RFID with Zebra Technologies and software provider Portable Technology Solutions. Learn how enterprises of all sizes – from the small single-store retailer to a large manufacturer of building materials, to a national laboratory – are taking advantage of today’s best-in-class RFID solutions to gain real-time visibility into their assets and inventory. RFID provides them with critical data at their fingertips to make smarter and faster decisions for their businesses. Hear how a widely-used turnkey solution is taking the frustration and complexity out of deploying RFID and how keeping it simple from the start, is so important. We’ll focus on: • Best practices for deployment success • How RFID can offer benefits to any size business • How to choose if a mobile handheld or a fixed reader is the right solution or if you could benefit from a combined solution • Keeping RFID affordable and reaping a quick ROI
Learn What Differentiates Successful Retail RFID Deployments
This webinar will walk through a survey of the last six years of RFID's significant year-over-year adoption growth in the global retail apparel and footwear market. The speaker will discuss all components that make up a solution deployment, such as ROI analysis, technology selection, business-process change when using the technology, tagging methodologies, the importance of standards, and project team structures that produce best results. The webinar will also feature a focused segment on the role and impact that RFID solutions have in new and essential omnichannel retail models. The goal is to provide attendees with a complete picture of best practices, while pointing out common costly mistakes to avoid when striving for technology-driven business-performance improvement.
Identifying the Right RFID: Best Practices for Choosing an HF or UHF System for Your Industrial Applications
Every industrial application presents a unique set of challenges and demands to a radio frequency identification (RFID) solution. By understanding the unique capabilities each system offers, companies can select the best option for their particular application.
How Leading Global Retailers and Brand Owners Capture Solid ROI With RFID. Lessons Learned from Latest Retail RFID Deployments With SML
Today's savvy retailers and brand owners are well aware of the proven benefits of RFID: greater inventory accuracy, reduced shrinkage, fewer sales lost to out-of-stocks, efficient omnichannel enablement and the elimination of third-party audits, just to name a few. Most importantly, RFID is key to increasing sales and profits through better product availability. However, in order to optimize the benefits of RFID, it is vital to choose the right solution, rollout strategy and deployment partner to suit your business case and enable a return on investment (ROI). In fact, the technology chosen can quickly accelerate ROI for the overall deployment, thereby maximizing potential sales and profits.
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