19-21 October 2009 • Darmstadtium Science & Congress Center • Frankfurt, Germany

Main Tracks

Manufacturers across a wide variety of industries are using RFID to achieve major benefits, both in their supply chains and in their factory operations. This can be done cost-effectively by tracking reusable containers, work-in-process and finished inventory. This track was designed to showcase how leading manufacturers across Europe are using RFID technologies to improve their operations and reduce costs.

A growing number of retailers across Europe are embracing RFID as a way to improve supply-chain efficiencies, ensure products are on the right shelf when customers want to buy them and enhance the shopping experience. This track showcases the leading early adopters, who will share their success stories and their unique insights in how RFID is delivering benefits today.

Supply Chain/Logistics
Supply chain operations and logistics companies will play a key role in ensuring end-to-end visibility of products as they move through the global supply chain. Some third-party logistics providers are already tagging products for their customers. Others are examining how they can benefit internally by improving the utilization of containers and chassis with RFID tracking. This track focuses on how companies in Europe and across the world, can improve their own supply chain operations by using RFID technologies and how logistics providers can deliver value to their customers by sharing RFID data.

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RFID Journal LIVE! Europe 2009 is produced by RFID Journal, the World's RFID Authority.


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