James Stafford
Head of RFID Adoption, Avery Dennison

James Stafford is the head of RFID adoption for Avery Dennison's Information and Brand Management Division. Prior to joining Avery Dennison, he was the head of RFID for U.K. retailer Marks and Spencer, spearheading the use of RFID item-level tagging.  Mr Stafford has worked closely with the U.K. government on technology issues and was previously the Chair of DTI's RFID Retail Expert Group.