April 30 to May 2, 2007
Orlando, Disney’s Coronado Springs Resort
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Conference Agenda
Industry-Specific Tracks
Retail/CPG Retail/CPG
Health Care/Pharma Health Care/Pharma
Defense/Aerospace Defense/Aerospace
Manufacturing Manufacturing
Transportation/Logistics Transportation/Logistics
Level of Expertise Tracks
Getting Started Getting Started
How to Deploy How to Deploy RFID
Executive Strategy Executive Strategy
Preconference Seminars
SpacerRFID Journal University
SpacerRFID In Packaging
SpacerRFID in the Cold Chain
SpacerRFID in the Chemical Industry
SpacerEPC Essentials
SpacerRFID Channel Seminar
SpacerRFID Investors' Forum
SpacerRFID Legal & Public Policy
SpacerRFID Academic Convocation
Tools for Putting RFID to Work
RFID Journal Awards
Training & Certification
Demonstration Center
Mike Sullivan Charity
Golf Tournament
Event Announcements
RFID Journal LIVE! 2006


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Retail / Consumer Packaged Goods

Companies across the retail and consumer packaged goods (CPG) supply chain have been among the early adopters of RFID and EPC technologies. Many are already seeing early benefits and are prepared to share their insights at RFID Journal LIVE!. Below, you'll find the featured speakers, what you will learn in this track and the agenda.

RFID Journal University, EPC Essentials, RFID in Packaging and RFID in the Cold Chain preconference seminars are recommended as strong complements to the Retail/Consumer Packaged Goods conference track. You can attend one of these preconference seminars in addition to all eight conference tracks by selecting the Conference + Preconference Pass when you register.

What You Will Learn In This Track:
Spacer How to use RFID mandates to improve shipping accuracy and drive internal efficiencies
  How to meet retail tagging requirements while laying the groundwork for internal benefits
  The results of the latest research into RFID's benefits in the cold chain
  Real-world insights about RFID's ability to monitor fresh produce
  Best practices for improving promotional sales using EPC data
  How various applications on the market can leverage RFID data
  Ways to use RFID data to create business benefits across the supply chain today
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Tuesday, May 1
  11:30 am—Breakout Session
  Retail/Consumer Goods:
RFID's Impact in the Cold Chain—Lessons Learned

Researchers at the University of Arkansas have been working with food companies to quantify RFID's potential benefits in the cold chain. The results of their investigation show RFID will have major benefits. Be among the first to learn the results of this groundbreaking research.
  Bill Hardgrave, Director, RFID Research Center, University of Arkansas
. Latest research into RFID's benefits in the cold chain
. Real-world insights about RFID's ability to monitor fresh produce in real time
  12:20 pm—Platinum Session
  Retail/Consumer Goods:
Using RFID to Gain Insight with Out-of-Stock and Promotions Applications

While retailer RFID mandates may initiate RFID tagging programs, RFID gives new insights into the operations of your end to end supply chain. These continual "micro views" of store operations have not been possible before RFID. T3Ci has worked with 30 of the leading CPG companies including 6 of the 8 early adopters. In this talk, they will discuss key insights gained from their promotional compliance and out of stock projects.
  Dr. Jonathan Golovin, Chairman, CEO, and co-founder T3Ci
. Understanding how to gain insight that can go beyond only RFID enabled stores for promotions and out-of-stock
. How to establish ROI opportunities to justify the costs of tagging and RFID projects
  3:00pm—Platinum Session
  Retail/Consumer Goods:
Making RFID Information Actionable in the Retail Supply Chain

There are a number of challenges that occur between the supplier teams, the retail replenishment teams and the retail store. What is required are new business processes and solutions that take RFID information and integrate it into the business environment. In this session, get a first look at how RFID data can be used to help improve this critical business process. RFID Analytics can only get you so far. What is required are new business processes and solutions that take RFID information and integrate it into the business environment.
  Eric Peters, CEO, TrueDemand Software
. Understanding how to improve store replenishment operations, increase shelf availability, improve promotional effectiveness & new product introductions and reduce inventory
. Insights on what you can do today to start moving along in the right direction
  3:50 pm—Breakout Session
  Retail/Consumer Goods:
Key Applications for Leveraging RFID Data Across the Value Chain

Retailers and suppliers are starting to share data. But what applications are available to help you use the RFID data to create business benefits? In this session, you'll learn about electronic proof of delivery, automated shipping, promotional display tracking and other applications you can use today to benefit your business.
  Mark Roberti, Founder and Editor, RFID Journal
. An understanding of the various applications on the market that can leverage RFID data
. Ways to use RFID data to create business benefits today
Wednesday, May 2
  11:30 am—Platinum Sessions
  Retail/Consumer Goods:
Real-time Promotion Execution Drives Top Line Results for Retailers

Come learn how retailers - in partnership with their leading suppliers - are using Realtime Promotion Execution (RPE) to optimize their promotional activities and increase topline results. Presenters will use case studies to highlight the collaborative best practices and tactics that drive results and ensure successful promotion execution. Attendees will also learn how a standards-based approach enables retailers to set the stage to not only optimize promotions but also improve shelf availability and increase overall effectiveness of their supply chains.
  Jasjit Mangat, Head of Business Solutions, OATSystems
. Best tips on how to use the full benefits of real-time promotion
. Insight into the results from various case studies on promotion execution
  12:20 pm—Breakout Session
  Retail/Consumer Goods:
Item-Level Tagging: What’s in it for the End Customer?
Come see Best Buy’s vision for using RFID in the store to improve customer service. Review the business case for retail on item-level EPC tagging, and gain an understanding where the RFID industry needs to go to fulfill this vision.
  Paul Freeman, RFID Program Manager, Best Buy
. The benefits of EPC and RFID technologies for the consumer
. How RFID can move from the supply chain to the store floor
  2:30 pm—Breakout Session
  Retail/Consumer Goods:
What You Need to Know About Leveraging the EPCglobal Network

Companies are beginning to use the EPCglobal Network's EPC Information Services (EPCIS) to drive business value. Learn the benefits and challenges of sharing data using EPCIS standards today by hearing from a leading early adopter.
  Simon Ellis, Supply Chain Futurist, Unilever
  Simon Langford, Director, RFID Strategies & Transportation Systems, Wal-Mart Stores
  Ken Traub, Editor, EPCIS Specification, Member, EPCglobal Architecture Review Committee
. An understanding of what EPCIS is and how it can be used
. Best practices for using the EPCIS to share data
  3:20 pm—Breakout Session
  Retail/Consumer Goods:
Using RFID for Regulatory Compliance

Since the Sept. 11 attacks on New York and Washington, governments around the world have introduced tighter regulations of food and other products. This puts a burden on companies to collect accurate information about their products and their movements through the supply chain. In this session, you will learn how Blommer Chocolate Company, the largest manufacturer of chocolate in North America, deployed an RFID-tracking system to comply with the U.S. Bioterrorism Act of 2002-while simultaneously improving inventory accuracy and warehouse efficiencies.
  Ernie Redfern, Chief Information Officer, Blommer Chocolate
. Best practices for using RFID to comply with government regulations
. Insights into how RFID can improve warehouse operational efficiency
See Complete Agenda »Spacer

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RFID Journal LIVE! Has All the Content to Meet Your Needs
The following companies sent representatives to attend RFID Journal LIVE! 2006

Academy Sports & Outdoors
The ALDO Group
Best Buy
Brass Eagle
CDW Corp.
Dreyer's Grand Ice Cream
Energizer Battery
Fuji Photo Film USA
The Gap
General Mills
Gillette Company
Hampton Products
Hershey Foods
Hunter Fan
Hy-Vee, Inc.
Jockey International
Johnsonville Sausage
Kellogg Co.
Limited Brands
L'Oreal USA
Louisville Bedding
Lowe's Companies
Luxottica Retail

Maidenform Worldwide
Marubeni America
Masterfoods USA
McIlhenny Co.
Meyer Corp.
Nestle USA
Newell Rubbermaid
Pacific Cycle
Payless Shoe Source
Procter & Gamble
S. C. Johnson
Sara Lee Foods
Scott Paper Limited
Sears Canada
Stride Rite Corp.
Tanimura & Antle
Target Corp.
The Valvoline Co.
Wm Wrigley Jr Co

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RFID Journal LIVE! 2007 is produced by RFID Journal, the World's RFID Authority.
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