RFID Journal LIVE! 2015Keynotes and General Sessions

RFID Journal LIVE! 2015 Keynotes

Apr. 15 5:00 PM

Department of Defense In-Transit Visibility–A Layered Approach

The U.S. Department of Defense (DoD) is using a layered approach to achieve visibility of equipment and supplies moving worldwide in support of warfighters. The DoD must be able to operate anywhere in the world, and tracking shipments is essential to efficiently and effectively carrying out that mission. Automatic identification technology (AIT), including RFID, is a key enabler in gathering timely and accurate DoD in-transit and asset-visibility information. Rear Admiral Baucom will share current AIT implementations and requirements. Learn how AIT data fits into the layered approach, along with human-entered information, and how robust information systems are essential to giving warfighters the complete picture of shipments in transit.
Speaker: Andrew Monday, Chief, Logistics Enabling Support Division, U.S. Transportation Command
Apr. 15 5:45 PM

NFL Benefits from Next-Generation Stats and Analytics

A growing number of businesses are finding ways to leverage RFID-enabled data to improve their processes, services, products and customer experience. The National Football League has done just this, deploying the Zebra Sports Solution player tracking system to identify the location of every player during a game to within 6 inches (15 centimeters). This groundbreaking solution delivers what the NFL calls "Next Generation Statistics." The system automatically captures game data that previously had to be captured manually, including downs, the amount of time expended during a huddle break and so forth. But it also allows the capture of new statistical data, such as how fast a player runs and how far he moves during a play, as well as precise location data—all in real time—throughout the game. Learn what Next Generation Statistics mean for the NFL, and what RFID technologies could mean for your business.
Speakers: Marshall Faulk, Pro Football Hall of Fame Inductee and Analyst, NFL Network; Chris Schaefer, RFID Market Development, Zebra Technologies Corp.; Eric Petrosinelli, General Manager of Sports, Zebra Technologies Corp.; Mark Roberti, Founder and Editor, RFID Journal
General Session
Apr. 16 8:30 AM

Item-Level RFID in Retail: Getting to Mass Adoption

RFID's ability to provide item-level visibility within stores and through the retail supply chain has been well-documented. This visibility is critical for omnichannel retailing and will enable second-order applications, including enhancing the consumer experience, improving conversion rates, reducing shrinkage and using advanced cycle-counting strategies to improve category inventory accuracy. But for RFID to truly fulfill its potential in retail, items must be tagged at the source, suppliers must use tags that work throughout the supply chain and in the store, and standards about what data to put on a tag and where to place it on an item must be established. This panel of early adopters will discuss where the industry is in relation to each of these issues, and what work is left to be done to take retail to mass adoption of RFID.
Moderator: Dr. Bill Hardgrave, Dean, Harbert College of Business, Auburn University
  • Melanie Nuce, VP of Industry Engagement, Retail Apparel and General Merchandise , GS1 US
  • Pam Sweeney, SVP Logistics Systems, Macy's
  • Rupert Thorpe, Senior Manager, Selling Support Development, John Lewis
  • Stacey Shulman, VP Brand, Wholesale and Retail Technology, Levi Strauss & Co.
Apr. 16 9:15 AM

Interstate Batteries Improves Product Inventory Management Via RFID

U.S. automotive battery supplier Interstate Batteries has partnered with an RFID solution provider to develop a remote, autonomous RFID monitoring system. This patented technology provides Interstate with near-real-time inventory visibility at a dealer (store) level. Interstate is currently testing this solution at approximately 2,000 of its 200,000 dealers. The data culled from this unique system provides the company with unprecedented visibility into product movement in the market, thus enabling more efficient and cost-effective replenishment procedures. The data from this unique system is enabling Interstate to explore more efficient and cost-effective replenishment procedures. Knowing the required product mix for delivery also allows Interstate to experiment with using smaller, more environmentally friendly delivery vehicles. Additionally, the firm has installed an RFID-based monitoring system within 29 of its delivery vehicles, streamlining inventory control procedures and increasing product-management accuracy.
Speaker: Bruce Hellen, Director of Business Practices, Interstate Batteries
Apr. 16 10:00 AM

RFID's Role in the Aerospace Value Chain

Airbus began using RFID on an industrial scale in 2007 to improve visibility of its activities, streamline its operations and digitalize its processes. Applications that proved their value were expanded across Airbus Helicopters, Airbus Defense & Space, and other units in the Airbus Group. Additionally, the firm has been working with supply chain partners, airline customers and MRO service providers to extend the benefits the technology delivers to the entire value chain. Hear from Airbus and its partners about how the benefits of RFID multiply as partners share information and use the technology's capabilities across the full lifecycle to track, trace and optimize how parts are made, put on a plane, maintained and finally replaced.
Speaker: Carlo Nizam, Head of Value Chain Visibility Programme, Airbus