RFID Journal LIVE! 2017Preconference SeminarsBluetooth Beacon Applications Workshop

Bluetooth Beacon Applications Workshop

The Bluetooth beacon market is growing rapidly and offers products that compete with, complement and incorporate RFID technology. Beacon applications range from manufacturing, asset tracking, wayfinding, retail merchandising, and ad targeting and attribution. This one-day workshop is being presented by Steve Statler, author of Beacon Technologies: The Hitchhiker's Guide to the Beacosystem . Attendees will learn how to design and deploy BLE solutions.

Attendees with an All-Access or a Preconference + Exhibit-Only Pass can choose to participate in any preconference seminar. Download a PDF of the full conference agenda.

May 9 10:30 AM

RFID Basics

New to RFID? This optional session for all preconference attendees provides an introduction to the fundamentals of the technology. The differences between the various classes of tags will be explained, including active and passive systems, and the need for additional IT systems to build upon RFID in real-world applications will be highlighted. The session will also include a brief overview of the EPCglobal network, the future of ISO standards, ETSI reader regulations and the latest standardization efforts worldwide. Finally, the relationship between different standards in the area of EPC RFID, including the latest EPC Gen 2 standard, will be presented.
Speaker: Mark Roberti, Founder and Editor, RFID Journal
May 9 11:30 AM

Bluetooth Beacon Basics

The workshop begins with an orientation of how the technology is driving digital-physical convergence and how it relates to the Internet of Things (IoT), as well as key concepts, applications, opportunities and market trends. By explaining its short history and the current maturity of the market, and by outlining where the industry is heading, the presenter will answer questions about when the time is right to get involved. This workshop will also provide a map of the beacosystem, in order to provide a guide to who's who and what's what.
Speaker: Stephen Statler, CEO, Statler Consulting
May 9 12:15 PM


May 9 1:00 PM

Bluetooth Beacon Standards and Components

This session will explain the technology foundation of Bluetooth beacons, and will explore the role of Bluetooth Smart, the new Bluetooth 5 standard and its future direction. Core to the ecosystem are the standards from Apple and Google—iBeacon, Eddystone and the Physical Web—that are becoming deeply embedded in every smartphone. This review will provide an understanding of what is and is not possible with beacon technologies using these standards.
Speaker: Stephen Statler, CEO, Statler Consulting
May 9 1:45 PM

Choosing and Deploying Bluetooth Beacons

Choosing the right beacons is critical to both the short- and long-term success of proximity and location solutions. All beacons are not the same. In addition to examining the implications of the chipsets used, the presenter will provide extensive criteria for selecting the appropriate beacon, and will review some of the key vendors in the space.
Speaker: Stephen Statler, CEO, Statler Consulting
May 9 2:30 PM


May 9 2:45 PM

Bluetooth Beacon Networks and Privacy

Just because you have written a beacon application doesn't mean you need to own beacons. If you do own beacons, there are reasons why you might want to open up access to third parties. The presenter will explain the three main types of beacon networks that facilitate this, as well as provide real-world examples. Gain an understanding of the legal frameworks in the United States and Europe, and hear some examples of privacy best practices.
Speaker: Stephen Statler, CEO, Statler Consulting
May 9 3:30 PM

Bluetooth Beacon Applications, Orchestration and Analytics

In this session, the presenter will cover orchestration—the core of many successful beacon applications. Learn how to design a beacon analytics data model. Hear examples of a range of beacon applications, including mobile payments, airports, attractions, restaurants, retailers, manufacturing, enterprise and e911.
Speaker: Stephen Statler, CEO, Statler Consulting
May 9 4:15 PM

Preconference Ends